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Brand Identity in Motion
Overview
This video will show the development of the logo after the E era, this is, the transformation from the flat still icon to the 3D motion logo. I re-designed three brand logos in 3D style. I used motion graphics to create new animations for each logo that fit the brand’s identity and positioning. This change is closely related to the advancement of electronic technology, such as laptops, computers, smartphones, and the metaverse.
Design
architecture design process
Details
More Than Meets the Eye
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